{"id":153,"date":"2022-03-17T14:54:02","date_gmt":"2022-03-17T11:54:02","guid":{"rendered":"https:\/\/pr.gagadget.com\/spotify-becomes-main-sponsor-of-fc-barcelona-adds-its-name-to-camp-nou\/"},"modified":"2022-03-17T14:54:02","modified_gmt":"2022-03-17T11:54:02","slug":"spotify-becomes-main-sponsor-of-fc-barcelona-adds-its-name-to-camp-nou","status":"publish","type":"post","link":"https:\/\/pr.gagadget.com\/en\/spotify-becomes-main-sponsor-of-fc-barcelona-adds-its-name-to-camp-nou\/","title":{"rendered":"Spotify becomes main sponsor of FC Barcelona, adds its name to Camp Nou"},"content":{"rendered":"<div class=\"source-title\">Spotify becomes main sponsor of FC Barcelona, adds its name to Camp Nou<\/div>\n<div class=\"source-text\">\n<div id=\"review-body\">\n<p>Spotify announced a 4-year partnership with FC Barcelona, which began July 2022.. It will place its logos on both the women&#8217;s and men&#8217;s game jerseys as well as the training shirts. As part of the sponsorship, the Catalan team is also renaming its stadium to &#8220;Spotify Camp Nou&#8221;. <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"675\" src=\"https:\/\/fdn.gsmarena.com\/imgroot\/news\/22\/03\/spotify-fc-barcelona-deal\/inline\/-1200\/gsmarena_003.jpg\" alt=\"Spotify becomes main sponsor of FC Barcelona, adds its name to Camp Nou\"\/><\/p>\n<p>According to Alex Norstrom, Chief Freemium Business Officer at the Swedish company, the reason for this partnership is &#8220;very simple&#8221; &#8211; it is about connecting fans with artists of every kind. &#8220;Barcelona fans and audio lovers on Spotify will come together to form a massive, globally-connected community, bridging the worlds of music and football&#8221;, he added. <\/p>\n<p> This string of words is not meant to be anything beyond its marketing talk, but Spotify promised that it would offer a new platform where artists could interact with Barcelona&#8217;s worldwide community of supporters. <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"inline-image\" width=\"1200\" height=\"675\" src=\"https:\/\/fdn.gsmarena.com\/imgroot\/news\/22\/03\/spotify-fc-barcelona-deal\/inline\/-1200\/gsmarena_002.jpg\" alt=\"Spotify becomes main sponsor of FC Barcelona, adds its name to Camp Nou\"\/><\/p>\n<p>Simply put, Spotify is betting on Barcelona&#8217;s games that attract a huge viewership across the globe, and this will help increase the brand awareness even more. The digital ad displayed next to the pitch will showcase geo-targeted relevant artists &#8211; users in Europe might see one artist, while viewers in India can be served a different, locally relevant message. <\/p>\n<p> Although financial details were not disclosed by both sides, FC Barcelona is an publicly traded company. The number will eventually be revealed after the team publishes its financial results. <\/p>\n<p class=\"article-source\"><a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/newsroom.spotify.com\/2022-03-15\/spotify-and-fc-barcelona-announce-a-first-of-its-kind-partnership-to-bring-music-and-football-together\/\">Source<\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"source-image\">https:\/\/fdn.gsmarena.com\/imgroot\/news\/22\/03\/spotify-fc-barcelona-deal\/-952x498w6\/gsmarena_001.jpg<\/div>\n<div class=\"source-link\">https:\/\/www.gsmarena.com\/spotify_becomes_main_sponsor_of_fc_barcelona_adds_its_name_to_camp_nou-news-53582.php?rand=119<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Spotify becomes main sponsor of FC Barcelona, adds its name to Camp Nou Spotify announced a 4-year partnership with FC Barcelona, which began July 2022.. It will place its logos on both the women&#8217;s and men&#8217;s game jerseys as well as the training shirts. As part of the sponsorship, the Catalan team is also renaming [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/posts\/153"}],"collection":[{"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/comments?post=153"}],"version-history":[{"count":0,"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/posts\/153\/revisions"}],"wp:attachment":[{"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/media?parent=153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/categories?post=153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pr.gagadget.com\/en\/wp-json\/wp\/v2\/tags?post=153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}